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A Short Primer on Generative AI and what the future holds for us

From rule-based systems to autonomous agents, explore the evolution of AI and how it's reshaping industries and future workflows.

Introduction to AI

What is Artificial Intelligence?

Artificial Intelligence (AI) refers to machines or software designed to perform tasks requiring human intelligence — such as understanding language, recognizing patterns, and making decisions.

How It Works

AI systems process large amounts of data using algorithms to identify patterns and make predictions or take actions.

Use Cases Across Industries

  • Retail: Recommendation systems (Amazon, Netflix)
  • Banking: Fraud detection
  • Healthcare: Image-based diagnosis
  • Marketing: Personalized ads

The Evolution of AI

From Rules to Reasoning

AI has evolved through 3 major waves:

  • Rule-Based AI – if/then logic
  • Machine Learning – learns from data
  • Generative & Agentic AI – creates content and acts autonomously
"Each stage increased AI’s ability to learn, adapt, and act independently, moving closer to true autonomy."

Examples

  • Rule-based: IVR menus
  • Machine Learning: Email spam filters
  • Generative AI: ChatGPT
  • Agentic AI: AI personal assistants that schedule, send mails, and update CRMs

Data — The Fuel of AI

The Foundation

AI learns from data — the raw material that trains models.

Types of Data

  • Structured: Rows & columns (sales data, transactions)
  • Unstructured: Text, images, audio
  • Multimodal: Combination (videos, chats, voice)

Machine Learning — The Foundation Layer

Machine Learning (ML) enables computers to learn from data and improve without being explicitly programmed. It works through supervised learning (labeled data), unsupervised learning (finding hidden patterns), and reinforcement learning (trial and feedback).

Neural Networks — The Brain of AI

Neural Networks mimic how the human brain works — with interconnected “neurons” that process data and learn patterns. Data passes through multiple layers (input → hidden → output) to identify relationships and outcomes.

Generative AI

Generative AI creates new content — text, image, voice, video, or code — based on learned data. Trained on massive data sets to predict the next word, pixel, or sound sequence to generate realistic content.

Use Cases

  • Marketing: ad copies & visuals
  • Product Design: prototypes
  • Education: summarizing lessons
  • Media: scriptwriting & music creation

Agentic AI — The Next Frontier

Definition

Agentic AI combines intelligence with action — it doesn’t just generate but executes, plans, and learns.

How It Works

  • Understands context
  • Plans multi-step goals
  • Executes actions via APIs or tools
  • Self-corrects through feedback

Layers of Agentic AI Architecture

Agentic AI has multiple functional layers working together:

  1. Foundation Models (LLMs, multimodal)
  2. Cognitive Layer (reasoning, planning, memory)
  3. Execution Layer (tools/APIs)
  4. Feedback & Analytics Layer

The Future of Agentic AI

Agentic AI will merge with IoT, Robotics, and AR/VR to create intelligent ecosystems.

Emerging Trends

  • Digital twins
  • Autonomous factories
  • Emotionally aware AI
  • Ethical & regulatory frameworks

From Understanding to Confidence

You now understand the layers of AI and how they interact, what makes Agentic AI truly autonomous, and how AI drives transformation across industries.

“AI is not just technology — it’s a new way of thinking and selling value.”